What do an insurance company and basketball have in common? We took a deeper look at Chris Paul's family and found out. Since then, Cliff Paul, CP3's long lost twin brother (and State Farm insurance agent), has become an assisting legend in his own right.
I’m proud and honored to have served as creative director on a sanitation project in Nairobi’s Mukuru slum with Populist, a nonprofit marketing group that brings together creative problem solvers to take on social innovation challenges. Together with a team of behavioral researchers, strategists, consultants and an international team of advertising creatives we designed and prototyped over 20 ideas to help increase the use of Fresh Life toilets and bring a clean, safe, sustainable sanitation option to the community.
As a football fan, your superstition is only weird if it doesn't work...and that's especially the case when the big game is in New Orleans. These spots ran during the 2013 Super Bowl and featured some very superstitious 49er and Raven fans (and a surprise cameo).
There's no substitute for locally grown chicken. These imposters from Arkansas don't stand a chance passing as farm fresh Foster Farms chickens.
These commercials ran on the big screen before movies to remind people of one thing: movies don't interrupt you, so don't interrupt them by talking or texting during the show.
A soda so natural that it's the soda nature would drink if nature drank soda.
For the launch of Doritos Late Night flavored chips, we created an interactive music video online that allowed fans to unlock Rihanna's late night side. The only way you could see her darker, sexier side was if you had a bag of Doritios Late Night (and held it up to a webcam). This video, shot by Jonas Akerlund, was the centerpiece of an online global music experience that also featured five 360° music videos from bands on five different continents.
Check out the side-by-side video that juxtaposes Rihanna's day and night sides, and teaser for the complete global online experience.
What if loggers ran the world?
Introducing New Yorkers to a nonstop flight that takes them direct from the hustle and bustle of the city to the paradise island of Tahiti.
A baked apple chip snack!? FInally, something you can say yes to!
The alarm clock ruins everything.
In addition to doing the advertising thing, I'm also co-founder of WHOA travel. We're an adventure travel company that brings together kick ass women from around the world to take on epic adventures. Everywhere we go, we connect and share these transformational adventure experiences with local women, making what happens on a WHOA trip extra special and empowering. For example, every year we lead a group of women to the summit of Mount Kilimanjaro, Africa's tallest mountain, on International Women's Day. In 2015, we had a group of 28 women representing 11 different countries, two of whom were from our partner girls school in Kenya.
Sometimes we hike, sometimes we bike, sometimes we paraglide...but we always have a dance party and a damn good time.
Snapshots I took while visiting the coldest, driest, windiest, most remote, and most beautiful continent on our planet...
A photo series inspired by my very awesome (and somewhat lazy) pup taken in and around Manhattan's West Village over 2 years.