I’m Co-founder + Chief Adventurer of WHOA travel, an adventure travel company that brings women together from around the world to take on epic challenges like climbing to the summit of Mount Kilimanjaro and trekking to Machu Picchu. We operate on 5 continents and work with local female guides and support local owned businesses everywhere we go. Empowering women (and having FUN) is at the heart of everything WHOA does, and our unique style and emphasis on connection creates experiences that transcend ordinary travel and transform lives. With over 300 successful Kilimanjaro summits, a track record of 1 in 4 customers returning for another adventure, and shout outs from some pretty big names (cough The New York Times and Travel and Leisure cough), we know we’re on to something!
From Nepal to Kenya to Peru, not only has WHOA introduced me to amazing people and brought me to extraordinary places around the world, but it has taught me invaluable lessons about leadership, compassion and hard work. As a creative director and designer, building this brand from the ground up has been a true labor of love, and you’ll see my passion and work in every ounce of this company.
What do an insurance company and the NBA have in common? We took a deeper look at Chris Paul's family and found out. Meet Cliff Paul, CP3's long lost twin brother (and State Farm insurance agent), who, like his famous brother, is an assisting legend in his own right.
I’m proud and honored to have served as creative director on a sanitation project in Nairobi’s Mukuru slum with Populist, a nonprofit marketing group that brings together creative problem solvers to take on social innovation challenges. Together with a team of behavioral researchers, strategists, consultants and an international team of advertising creatives we designed and prototyped over 20 ideas to help increase the use of Fresh Life toilets and bring a clean, safe, sustainable sanitation option to the community.
For the launch of Doritos Late Night flavored chips, we created an interactive music video that allowed fans to unlock Rihanna's late night side. The only way you could see her darker more mysterious side was if you had a bag of Doritios Late Night (and held it up to a webcam). This video, shot by Jonas Akerlund, was the centerpiece of an online global music experience that also featured five 360° music videos from bands on five different continents.
Here is a side-by-side video that juxtaposes both Rihanna's day and night sides, and teaser for the complete global online experience.
These commercials ran on the big screen before movies to remind people of one thing: movies don't interrupt you, so don't interrupt them by talking or texting during the show.
A baked apple chip snack!? FInally, something you can say yes to!
A soda so natural that it's the soda nature would drink if nature drank soda.
As a football fan, your superstition is only weird if it doesn't work...and that's especially the case when the big game is in New Orleans. These spots ran during the 2013 Super Bowl and featured some very superstitious 49er and Raven fans (and a surprise cameo).
What if loggers ran the world?
There's no substitute for locally grown chicken. These imposters from Arkansas don't stand a chance passing as farm fresh Foster Farms chickens.
An outdoor campaign that introduced New Yorkers to a nonstop flight that takes them direct from the hustle and bustle of the city to the paradise island of Tahiti.
The alarm clock. It ruins everything.
B2B gets cheeky in this print campaign that plays off of the classic Where’s Waldo? books, and shows how accessible Sprint Mobile Broadband makes you.